6 Mobile Apps For Businesses | 2023


May 2023

It’s been over 15 years since mobile apps for business began to bloom. And it’s grown to become an essential contributor to global GDP! It’s a true force to be reckoned with for all you tech-savvy folks and advertisers alike.

In fact, in the year 2021 alone, more than $320,000 flowed through app stores every minute, almost a 20% increase from the previous year. 

And guess what? Every minute, more than 435,000 apps are downloaded by consumers. It’s an astonishing figure, according to Data.ai, and it seems things aren't slowing down anytime soon.

With all this hype surrounding mobile apps, how should you capture the hearts and minds of consumers who are already spending a third of their waking hours glued to their mobile devices, consuming app content in this increasingly mobile-first world?

Therefore, you should keep an eye out for the latest trends and developments in the app world. Ensure you’re up to date with the latest technology, and always watch what your competitors are up to. Because you don't want to be left in the dust while your competition zooms past you in the fast lane of mobile business app innovation.

So, keep your eyes peeled for the next big thing in mobile apps for small businesses! Who knows, you could create the next viral sensation!

Best Mobile Apps For Your Business 

Work faster, communicate better, achieve KPIs effectively, and track meticulously with these best mobile apps for business: 

Swagger: For swift and frictionless conversation

Swagger is a versatile team instant messaging and communication mobile app for small business owners. It enables brainstorming and idea sharing between teams located in different locations. 

With Swagger, team members can enhance their collaborative productivity and maintain transparency by centralizing all their conversations in one place. This user-friendly app enables efficient communication, improves teamwork, and boosts productivity by allowing team members to share their ideas and opinions instantly. 

Whether you need to collaborate on a project or keep in touch with your remote team members, Swagger is the perfect tool.

Trello: For managing the tasks

Trello is an innovative mobile app for businesses designed to streamline IT teamwork and boost productivity. It simplifies project management by enabling users to keep to-do lists, assignments, planning details, and more in one convenient location. 

With Trello, you can stay up-to-date on the progress of your project at all times, ensuring that everyone on your team is on the same page. This powerful app helps you to stay organized, prioritize tasks, and collaborate effectively with your team. 

However, we offer bespoke application development services if your business has unique requirements that out-of-the-box solutions cannot address. Our team of experienced developers can create a customized app tailored to your specific needs, ensuring that your business operates at peak efficiency.

Google Workspace: For cloud-based productivity

Another app for small businesses is Google Workspace! It's got everything you need to stay organized and productive, from professional email addresses that make you look like a fancy-pants CEO to real-time collaboration tools that let you work on stuff with your team like a pro. 

In addition, you can access your files from anywhere, whether you're at your desk or lounging on a beach sipping margaritas. And speaking of communication, the tools in Google Workspace are so slick you'll feel like a tech-savvy superhero every time you use them. 

With Gmail, Google Meet, and Google Chat, you can communicate with your team faster than a speeding bullet. And if all that isn't enough to get your heart racing, just think about the mobile accessibility and advanced security features that come with Google Workspace. 

So small business owners, what are you waiting for? Jump on the Google Workspace bandwagon and get ready to be the productivity king or queen of the office!

Mailchimp: For managing email campaigns

Engaging in mailing campaigns is an endeavor that transcends the confines of traditional working hours. Fortunately, the MailChimp application is an ideal mobile app for business owners. It provides a convenient solution for managing email campaigns via mobile devices with minimal effort. 

With this tool at your disposal, monitoring campaign progress, editing contact lists, and generating individual activity reports can be accomplished sans the need for computer access.

Moreover, it offers a diverse range of functionalities, including the creation of comprehensive marketing campaigns, advertisement deployment on Instagram and Facebook, and the ability to select target groups and maintain consistent customer communication. 

The application also facilitates the creation of marketing material aligned with the brand's concept, supplemented by hints that help you make informed decisions in promoting your products and services.

In addition to its myriad features, Mailchimp provides solutions tailored to e-commerce enterprises. Such solutions encompass automatic reminders for customers about products added to their cart, notifications concerning purchase opportunities, and the ability to monitor customer and user preferences. 

Being one of the best small business apps, its capabilities are by no means limited to that context.

WhatsApp Business: For building customer relationships

WhatsApp Business is one of the best free apps for small business owners. It significantly enhances the efficacy of customer communication, ultimately facilitating the expansion of one's enterprise. 

With WhatsApp Business, users can construct a comprehensive company profile with all necessary contact information to streamline customer engagement. Furthermore, integration with a landline number is made feasible, coupled with setting automatic notices delineating closing hours.

As a matter of course, all fundamental features synonymous with the standard WhatsApp Messenger experience remain accessible in the business iteration of the application.

Benefits of Mobile Apps for Business 

Let’s break down why mobile apps are important for your business

Brand awareness 

The advent of technology has brought about a revolution in the way businesses operate. One such development is using custom mobile apps for businesses to promote their products and services. With a simple click, businesses can expand their reach and make their presence known to a vast audience.

The benefits of mobile apps for small businesses extend beyond mere outreach. It allows customers to acquaint themselves with the brand's offerings and gain insight into their values and ethos. This increased familiarity often translates into customer loyalty and, in turn, a boost in sales.

Improved performance 

Custom mobile apps for business are valuable to customers who prefer fast and easy access. Mobile apps are engagement tools that help to build customer relationships and loyalty. 

Businesses can offer exclusive deals and rewards through app-only campaigns and loyalty programs. A custom mobile app can increase sales, customer satisfaction, and long-term loyalty.


Incorporating a custom small business mobile app into your strategy lets you personalize services to cater to your target market. By creating interactive features such as quizzes, you can gather valuable information about customer preferences. This level of personalization cultivates a positive customer experience, increasing the likelihood of customer retention and attracting new users to your app.

Moreover, through in-app analytics, you can gain insights into user behavior that inform your marketing strategies and shed light on your customer base. By leveraging this information, you can make data-driven decisions to enhance the functionality of your app and improve customer satisfaction.

Boosted sales & revenue 

The success of a business largely depends on customer satisfaction, as it directly impacts sales. SalesForce reports that 70% of buying experiences are influenced by how customers feel they're being treated. When customers are pleased with your product, demand increases, leading to significant returns.

In today's digital age, a mobile app can be crucial in meeting customer expectations and driving sales. Launching a mobile app in addition to your website can significantly enhance the customer experience, resulting in increased sales.

Build An App or Buy An App?

Mobile apps for small businesses put you on top of the mountain! These apps help you achieve first-year KPIs without making huge investments. As they come with various features, you can easily maximize ROIs and plan for the future. 

Build an app or buy an app, you will always be one step ahead of your competitors. Decide which mobile app development service is ideal for you with our experts for FREE!

Frequently Asked Questions 

How can a mobile app improve your business?

A mobile app can improve your business in several ways. It can increase customer engagement, offer new revenue streams, improve customer service, and enhance brand recognition. By providing a convenient way for customers to access your products or services, a mobile app can increase sales and customer loyalty.

Additionally, the ability to collect data and analytics through the app can help you make informed business decisions and tailor your offerings to meet customer needs better.

How can mobile apps help B2B businesses?

Mobile apps can help B2B businesses in several ways. They can improve communication between team members and clients, streamline workflows, increase productivity, and provide valuable data and analytics. Mobile apps can increase efficiency and productivity by allowing team members to access information and collaborate on projects from anywhere. 

Additionally, mobile apps can provide customized solutions and services to clients, which can help build stronger relationships and increase customer loyalty. Overall, mobile apps can help B2B businesses operate more effectively and competitively in today's fast-paced business environment.

Is it worthwhile to develop a mobile app for your business?

Whether or not it's worth building a mobile app for your business depends on your needs and goals. A mobile app can be valuable if it helps you increase customer engagement, streamline workflows, provide new revenue streams, and enhance brand recognition. 

However, it may not be worth the investment if you don't have a clear strategy for how the app will benefit your business or if your target audience doesn't use mobile devices frequently. Ultimately, it's important to carefully evaluate the potential benefits and costs before deciding whether or not to build a mobile app for your business.


Fahad Ali, Author

Fahad is PM at ARFASOFTECH but has a knack for writing. He enjoys writing about the latest technologies and evolving trends. Most of his writings revolve around trending technologies and their integration into operations.

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